Posts Tagged google analytics

Google’s Mobile-Friendly Algorithm Update: What You Need to Know

Is your website mobile friendly? While it’s always been a matter of import in this cellular world we live in to have a web design that is built for mobile as well as standard web use, Google’s newest algorithm will make it near-vital for continued online survival. In March 2016,...Read More >>

A Quick Guide to Making Sense of Google Analytics

Google has made a name for itself by providing free open source tools that are incredibly useful and powerful. Google Analytics is one of the best known of these, and if you are not using it, now is a great time to begin! Some users become intimidated because Google Analytics is designed to provide...Read More >>

What Does SEO Really Mean in 2016?

What Does SEO Really Mean in 2016?Search engine optimization, or SEO, continues to be one of the best ways to promote a website. As has always been the case, effectively optimizing a site can dramatically boost its ranking on the search engine results pages, or SERPs. However, SEO looks a lot...Read More >>

Is Your Business Ready for 2016? Take this Quiz!

An important step to any successful business is taking the time to step back and analyze your company regularly. Start the New Year off right by taking this quick quiz and objectively comparing how your business stacks up. Use the results to identify potential weak spots and what you can do to...Read More >>

6 New Years Resolutions to Make for Your Website

Most companies today rely heavily on their online presence to meet sales and profitability quotas each month. But today's web-savvy shoppers expect a lot more out of the average website than many companies realize. Taking the time now to optimize your website tools will pay off in the new year with...Read More >>

How to Use Holiday Searches to Drive Online Traffic

Even if your primary sales vehicle is your brick-and-mortar store, you can almost bet that many of this season's new customers will get to you via an online search. Statistics now indicate that an estimated 67 percent of all holiday shoppers plan to start their searches for the perfect holiday...Read More >>

How to Use Analytics to Improve SEO Campaigns

Search Engine Optimization (SEO) has officially graduated from the catch-phrase status it held a half-a-dozen years ago. For companies located all over the world, SEO has become the most efficient way to drive viewers and potential customers to a company's website. As a result of this fairly new...Read More >>

How to Use Analytics to Make Sense of Your Audience Data

If your company has a website that was designed using a reputable design tool or by a professional web-design firm, the chances are you have access to a nice selection of analytical data. If not, there could be a variety of software packages that can be integrated with your website for the purpose...Read More >>

Social Media Marketing Monitoring, Measurement & Analytics Tools, Part 1

Executing a complete in-depth analysis of the performance of a social media campaign requires quantitative performance metrics for use in data analytics processes.There is no one single ideal Social Media Marketing Campaign Monitoring, Measurement & Analytics tool. Though the sheer number...Read More >>

10-Point Social Media Strategy For Bands To Interact Online – Part 2 (Analytics And Feedback)

Social media is a constantly-evolving space and now more than ever it is crucial to interact with fans and promote your band. This article will focus on measuring your band's influence through Social Media and how to gauge your interactions with fans.This is a continuation from 10-Point Social...Read More >>